How To Build An Email List From Scratch – 6 Ways To Get Subscribers On To Your List
Email marketing is very powerful so if you want to know how to build an email list from scratch, Mark Ford reveals 6 simple strategies to building a huge data base of subscribers.
Building a list of subscribers is the life blood of your online business. Once you have people’s email addresses you can market to them your products and services for as long as they stay on your list.
Some list building strategies require a financial investment to acquire the the individuals details, and some you can do for free. Once you have the person’s details though you can send emails whenever you want and when you do it does not cost you a penny. It is the ultimate free marketing strategy.
Now that sounds a great prospect but you have to build your list first. As marketers we all start with a list of zero subscribers so I am excited to show you how to build an email list from scratch using some simple strategies.
How To Build An Email List From Scratch – 6 Simple Strategies For You To Employ Starting Today
How To Build An Email List From Scratch – Launch An Opt In Campaign To Get Subscribers Joining Your List
You have probably at some point entered your own details into an opt in form to get something for free. This means that you have opted in to receive information about a business and their products and services.
By doing this you know that this strategy works. So, for your own online business you need to come up with a free offer that has incredible perceived value in order for people to trade their details to receive what you have to offer. You set up what is called a lead capture page which highlights your offer, the benefits and features of it, an image or video and the facility for people to enter their details. In other word an opt in box. Learn more about lead capture pages here.
Then you run free and paid advertising campaigns to the page to collect leads.
How To Build An Email List From Scratch – Put An Opt In Facility On Your Home Business Website
The perfect example is the one that I have on this website. If you look to the top right of this post, in the sidebar, you will see that there is a section called Your Blog Content Free Report. Here I have a banner that you can click on to take you through to an opt in form for you to leave your details to get a free copy of my blogging guide called Your Blog Content.
How To Build An Email List From Scratch – Create Blog Posts
Blogging is a passion of mine and one that I have used ever since I started my internet business. Through blogging I have generated thousands of email subscribers through the content that I publish.
Blogging is partly used to provide solutions to people’s problems. Millions of searches are done everyday with people looking for information to help them. This is where you can blog to attract people to your website.
You relate to them with your content, identify their pain points and then offer them the solution. They only receive the solution though if they opt in to your list. A basic supply and demand scenario. If you would like to know more about blogging and this strategy then please leave you details either in the opt in box I mentioned previously or by clicking here.
How To Build An Email List From Scratch – Use Social Media
As you will have an internet business it makes sense that you have a large online presence for your business. Especially on social media.
Within the social media profiles you set up you can post content where you can share your products, services and free offers. Think of it as micro blogging as you create high quality content that entices the visitor to learn more by either clicking direct to your offer or directing them back to your blog content. Within your content, if you have created a call to action correctly, you will then introduce them to your offer by asking them to opt in.
How To Build An Email List From Scratch – Ask Your Subscribers To Share Your Content
A fairly self explanatory strategy. Ask people to share your content with their friends and associates. It creates a viral effect where you are getting other people to do it for you, and it costs you nothing so why wouldn’t you?
Adding social sharing buttons to your website after every blog post, or at the top, allows the visitor to simply click on the icon and share.
How To Build An Email List From Scratch – Your Email Content
Now that you have started to build your email list you need to look at the content that you put in your email follow ups. It is not just a case of getting them to subscribe, you have to then build a relationship with them to make sure they stay on your list.
You do that by constantly providing them with value. This will ensure that they stay engaged with your business and they open your emails. Also this works with the sharing concept, if your email content is amazing then they will share it with family and friends.
So there you go, I have shared with you 6 great tips on how to build an email list from scratch.
If you would like some advanced email list building strategies then please click the banner to learn more.
I wish you every success in running your home business from anywhere in the world and profiting from list building and email marketing.
Mark Ford – Home Business Lifestyle Consultant, loyally stepping up for others SO THAT they are given inner peace. Registered Office: 13-15 Commercial Road, Hayle, Cornwall, TR27 4DE, United Kingdom. Registered in England No. 8927341.
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Business Website: Nice Money Publications.com